Cath MacAdam

PROMOTIONS Ever wish you could use the skills you already have to do something you are passionate about, something that will create positive change? As the owner of Bigger Vision I get to do this every day when I help micro businesses and non-profits to create and action affordable, effective marketing campaigns. There’s not one word that really describes what I do, though ‘facilitator’ comes to mind. In French (my first language) ‘facile’ means easy, and that’s really what I do for people or groups looking to grow their reach: I use my skills to make it easier for you. I hail from sunny Brussels, Belgium. After uni I flew myself to Tokyo, where I proceeded to teach English and French for eight years. And I also collected an Aussie husband. I traveled far and wide before settling in Australia, lucky me! Then I worked nine years with Hyatt Hotels, completed a Business degree while working and raising a child, and spent too long employed in small businesses, until it hit me: it was up to me to create the job I always wanted! Fast forward to today, Sunshine Coast, Australia. I have created the job I always wanted, no matter what day of the week it is, it’s always a great day! I’m half way through a Master’s in Adult Education, but that’s on the back-burner for now, too much happening in my business. I run workshops about social media and marketing and it’s a great way to get to know like-minded locals who are ready to grow their business too. In my ‘spare’ time I do pro-bono marketing for non-profit groups. I love...